How Mobile Apps Are Reconstructing Food Market

The Food Industry is rising. It is booming with Billions in revenue that keeps on increasing day by day. The Food Industry is highly profitable as we all know because the demand for restaurants whether being Quick service or Multi-cuisine is growing rapidly. You open the App Store or Play Store and there are lots of Food Apps hanging out there. Some of them provide recipes, some provide full food videos, lots of apps have data about the reviews of the restaurants while few of them show the menu and location of restaurants based on the user’s location. But the most popular ones are the apps which are offering delivery services. Mostly, they are third-party apps but some restaurants have their apps too which delivers food and beverages to users sitting at home.

food delivery online
food delivery online

These mobile apps have completely changed the way restaurants serve food. Earlier, before the technology took over the food and restaurant market, people used to go out for dining. There were limited restaurants which were famous and people were going and eating. Most of the marketing was done from the customers itself. Your friend told you about a restaurant he visited, and then you add it to your priority list. But these mobile apps are reconstructing the Food Market. Why go out when you can have your favourite dish in front of you in no time. Now there are lots of small restaurants earning well, thanks to these food delivery apps. These apps made Online Food Ordering such an easy task that now you can “Netflix and Chill”. A Question arises that why and how these Apps are changing the Food Market? Here are some aspects we will be looking at that describes how Mobile Apps are transforming the Food Industry.

RISE IN SMARTPHONE USERS

We have seen a sudden demand for smartphones and smartphone users. Today, the number of worldwide smartphone users stands nearly at 3.5 Billion. As companies providing everything in apps, the number of smartphone users growing rapidly. And why not, we can do every possible task nowadays on our smartphone. Whether it be shopping, food ordering, education, buying medicines, renting our property and selling something. There are lots of options out there to showcase our talent and build a career in that, just with a smartphone and internet connection. YouTube is an example. This increase in smartphone users is the base of Online Food Market.

EVOLUTION OF MOBILE APPS

evolution-mobile-app

As the smartphone users started increasing, companies started founding the ways through which they can engage more with the customers and can provide the content more efficiently to smartphone users. The era of Mobile Apps had started. People started spending more time on mobile apps as compared to websites and they are still doing it. Everything came on mobile apps. They just need some space on your phone and that’s it. Installation of an app is such an easy task. There are uncountable services people are getting on apps. I don’t think there’s anything left that we can’t do on a mobile app when talking about the daily tasks we were going outside to do. As the mobile app industry boomed, the Food Delivery and Table reservation Apps flooded. The best part is that people showed interest and made them billions of dollars.

BOOST IN BOOKINGS

online-table-reservation
online-table-reservation

There are ample of apps for table bookings and reservations. As the mobile apps launched, we have seen a rapid boost in these bookings. Now people have no longer to wait for someone to eat and go so that they can sit. Mobile Apps made it so simple that we can book a table or reserve a table or seat in a restaurant sitting at home and in advance. Just go and enjoy. No need to wait. Restaurants gained a rapid boost in bookings and still, they are getting, thanks to these apps.

FAST, EASY & VERSATILE PAYMENTS

payment methods
payment methods

Online Food Ordering would never possible if there is no payment option. But not just one, these Great Food Delivery Apps provided versatile payment options such that now user can pay as per his/her convenience. The payments are fast, hassle-free and reliable. User can choose any payment method h/she wants to. Even, some apps are providing cash on delivery as a payment option.

ON DEMAND FOOD

on demand food
on-demand food

What’s more delightful than getting your favourite dish right in front of you in no time just in few taps on your Smartphone? Online Food Ordering apps are doing the exact thing. Just imagine the temperature outside as 45 degrees and you are hungry as hell. You don’t want to get burn in the sun outside but at the same time, you want to eat. On-demand food is what food delivery apps are providing.

OFFERS & DISCOUNTS

offers and discounts
offers and discounts

The number of orders these apps like Zomato, UberEats, DoorDash are getting is huge. And it’s not just because they are delivering food online to the users sitting at home. They are providing offers and discounts. People are getting benefits in terms of discounts and offers. This helps the apps increase their revenue. They also have different kinds of loyalty programs running. This is the main aspect that is helping mobile apps in transforming the food market.

WIDER CUSTOMER BASE

wider customer base
wider customer base

Earlier, the restaurants had a limited customer base. People used to visit nearby restaurants. But what these food delivery apps have done is that now even a small restaurant has a huge customer base. With delivery options and customers ordering sitting at home, they don’t bother about where the restaurant is located as they are not going to visit. This increased the customer base. Now restaurants have a wider customer base and getting more orders than ever before. The quality of food is also a factor that affects this aspect but still, it is far better than what it used to be a few years back.

SINGLE RESTAURANT APPS

single app restaurant
single app restaurant

Mobile Apps for food market plays a crucial role when it comes to a single restaurant. Apart from the third party apps who delivers food for other restaurants, single restaurants or restaurants having their outlets are also getting benefits from the mobile app industry. They have their custom apps built through which they are delivering their food to the user. We can select the restaurant store based on our location and order. These type of restaurants don’t have to be listed along with thousands of other restaurants in those third party apps.

DIGITAL MENU

digitalmenu
digital menu

Everything has been digitalized these days. Whatever you want to, put it online and digitalize it. The restaurant’s menus have also been digitalized. Now, you can find your favourite dish more easily and conveniently as there are filters and algorithms to provide you the best menu based on your choices. With engaging images, cuisine filters, you get what you want to. On a small screen, you can now have a menu of all the restaurants available to you. This option made it easy for customers to choose their dish and order food.

LOCATION BASED

location based
location based

What these Online Food Ordering Apps are doing is providing you the restaurants based on your location. This has revamped the entire restaurant industry. You can order from restaurants based on your location. And even after ordering, you can track your order. Where it reached, whether it is picked up by the delivery boy or not? And there are features to track the delivery boy location as well. So sit relax and don’t worry about the time.

REVIEWS & RATINGS

reviews and ratings
reviews and ratings

As the options rise for ordering online, it’s a bit confusing to choose a restaurant. You don’t know which restaurant serves tasty food and which has not that good taste. So, to solve this problem, the food delivery apps launched a feature to rate and review the restaurants. You can check the rating and reviews for a particular restaurant before ordering for yourself. These ratings and reviews are real as they all are given by the real users like you who had ordered something from that restaurant in the past.

KITCHEN & INVENTORY MANAGEMENT

kitchen_management
kitchen_management

We have seen how Online Food Ordering apps are changing the way the food industry used to be. But not just for the customer, they have made it easy for the restaurant owners too. They can now manage their inventory more easily and properly. Everything was done online and with data features and features like report generation, restaurant owners can manage their kitchen well without any hassle.

TO CONCLUDE:

After reading all the aspects, we now know how and why mobile apps are reconstructing the food market all over the world. There are a bunch of other features too which are not described here. You can read them here. People are moving to a healthy lifestyle so healthy food can play a huge role in the future of Food Industry Online. The food market is transforming rapidly. In the future, there will be more advancement with the amazing future technologies making their presence in the market. Augmented Reality, Progressive Web Apps, Artificial Intelligence and many more new technologies will revolutionise the online food market and the mobile app industry.

We, at Meander Software, build high quality, feature loaded Mobile Apps as per your requirements. We are among the Top Mobile App Development Companies.

For more details, Contact Us.

Must have features for Online food delivery mobile app

Online Food Ordering, a three-letter word but generating billions in revenue. Some years back, there are fewer internet users, the e-commerce industry is not that big, mobile data was expensive as compared to now and people used to go out for shopping and dining. There were some apps that deliver goods online and some food apps also. Talking about Zomato, they started as a review portal for restaurants. People used it to know which restaurant is good, which provides quality food and which has the best-rated cuisine. But then a sudden change happened. In not more than 2-3 years, a sudden boom occurred in the e-commerce industry. Now everyone got a Smartphone, some have more than one. The internet availability, online payment methods, all these features made the internet and mobile app industry so much big that now people used to perform almost every task on their Smartphones. Online Food Ordering is one of them. Some Mobile apps providing abundant of features to the customer sitting at home such that he/she can now order food from home in just 2-3 taps. Apps like  Swiggy,Zomato, GrubHub, UberEats started delivering food online and then there is no looking back. Stats says, in 2018 only, online food ordering generated billions in revenue and this will only increase in the near future. But what made these apps so much big. Of course, the customers and restaurants, but the features they are providing play a crucial role.

Must have features for Online food delivery mobile app

Today we will discuss the must-have features for online food ordering mobile app. If you are a restaurant owner, then you are probably thinking of having an online food ordering app for your restaurant. And why not! If execution is done right, you can grow your sale up to ten times. The more features you provide to the user, the more they will engage and the fewer efforts they need to put in. These successful apps made it so much easy for the user to order the food they love. We are describing all the must-have features for an Online Food Delivery App below.

PERSONALIZED MENU OPTIONS:

Personalized Menu Icon

What if you want to order a Chinese cuisine and the app keep on showing the Italian and Thai dishes. You are pure vegetarian and there are more non-vegetarian options displaying in your menu. You will get frustrated in no time and even may uninstall the app. That’s where the companies like UberEats and other dominating. They provide user personalized menu option such that if he wants to order Chinese, only Chinese dishes will come. This is the personalization everyone wants. You can put filters like cuisine type, rating wise menu, price range and so on. This way, you can make loyal customers who will stick to your app no matter what.

PUSH NOTIFICATIONS:

Push Notification Icon

Well, push notifications are like sugar. Tastes amazing if used in limited quantity and if used too much, can ruin the taste. Same with the push notifications feature in your Online Food Ordering App. It is a must-have feature as it can do miracles. Just use it wisely. Don’t send a notification every time, the customer will be fed up and will result in uninstalling the app. Instead, use technologies such that when the user interacts most with the app, it will send the notification. Ask user if he/she wants to get notifications in the form of text messages, emails or push notifications. Sending creative push notifications rather being boring can help you convert your window shoppers to actual buyers.

LOCATION TRACKING IN REAL TIME:

Location Tracking

You have an amazing menu full of dishes of all kinds. The user came, ordered. That’s it! Nothing else. If you are thinking the same, you should rethink. After ordering, the user gets more excited and wants to know everything about his/her order. Whether the restaurant has accepted the order or not, it is prepared or preparing. Then came this cool feature almost every giant food delivery app company is using. Location Tracking. You don’t need to tell the user about the location. This feature will show the user everything like when the delivery boy reached the restaurant, when he left, where he is now, how much time will he take to reach your location. The location tracking feature is a must have because it will give the user the ease in ordering. When you see the live tracking, you don’t need to be curious. Just track and even do some pending tasks in the meantime.

KITCHEN MANAGEMENT:

Kitchen Management

Kitchen Management is a backend feature but as important as the front end features. The Chef and the waiters can communicate or coordinate more effectively through this feature. The inventory can be managed properly. Waiters can coordinate with chefs very well such that there are fewer chances of miscommunication and more chances of orders being executed in a better way.

DEALS, OFFERS AND LOYALTY POINTS:

coupons icon

Who doesn’t like offers and coupons? If you are developing an online food Ordering service app, then you must consider this feature. Deal and offers are a way to attract more customers and generate more revenue. The customers after getting discounts and loyalty points will become happy and then they do marketing by mouth. Yes, that’s most effective and the best part is, it’s totally free. You can generate different types of coupons based upon location, festive season, etc. A loyalty program can be initiated where customers will get reward points when they order something from the app. It results in more income and more profits. And moreover, the customers will come back to redeem those points. So, a must-have feature like this must not be missed in a food ordering app.

PAYMENT OPTIONS AND INTEGRATION:

Payment Options

Food ordering online has now a craze. People went crazy when payments went online. At the initial phase, there were very few users paying online to e-commerce websites but the time has changed completely. With ample of mobile wallet services and apps, its lot more easy to send and receive payments online. That’s why this payment integration feature can’t be missed here. You have to provide flexibility to the user so that he/she can pay for the order as per his/her choice. There should be every possible payment method implemented. Whether it be by card, via internet banking, through mobile wallets or by cash. Just make the customer feel comfortable and then see the results.

CONCLUSION:

Meander Software Logo

After considering all the ways, we came to the conclusion that an Online Food Ordering Mobile App can do miracles to a small business if the important features listed above are implemented accurately. It may look a little difficult to execute this plan and develop an Online Food Delivery Service app or we can say, an On Demand App for Food Ordering Online. But the long term results are fascinating. There are a lot more features which are important too. We have listed here the most important that a food delivery app must have. We, at Meander Software Private Limited, develop high-quality apps loaded with features. If you are looking to scale your business digitally, consider us and we promise we will never let you down. Contact Us for any Query at hi@meander.software